Virtuosity Senses

PORTFOLIO

Virtuosity Senses

BRAND IDENTITY DESIGN

Purpose:

Virtuosity Senses, a handmade candle brand, aimed to establish itself as a modern, high-quality option for women who value self-care. Targeting women aged 30–50 in Texas, as well as decor stores and wellness spaces like spas, the brand sought to convey elegance and exclusivity without positioning itself as unattainable luxury. The goal was to create a candle brand identity that evoked serenity, warmth, and sophistication, appealing to consumers who appreciate artisanal craftsmanship and sensory experiences .

Solution:

I developed a sophisticated and cohesive candle brand identity, including a logo, color palette, and typography. The branding extended to packaging (boxes, labels, and bags), business cards, and purchase cards, ensuring a polished and consistent presence. Additionally, I designed elegant visual assets that enhanced the brand’s storytelling and emotional connection. The design reflected femininity, innovation, and relaxation, perfectly aligned with their high-quality product offering and reinforcing the brand’s refined aesthetic .

Virtuosity Senses

BRAND IDENTITY DESIGN

Purpose:

Virtuosity Senses, a handmade candle brand, aimed to establish itself as a modern, high-quality option for women who value self-care. Targeting women aged 30–50 in Texas, as well as decor stores and wellness spaces like spas, the brand sought to convey elegance and exclusivity without positioning itself as unattainable luxury. The goal was to create a candle brand identity that evoked serenity, warmth, and sophistication, appealing to consumers who appreciate artisanal craftsmanship and sensory experiences .

Solution:

I developed a sophisticated and cohesive candle brand identity, including a logo, color palette, and typography. The branding extended to packaging (boxes, labels, and bags), business cards, and purchase cards, ensuring a polished and consistent presence. Additionally, I designed elegant visual assets that enhanced the brand’s storytelling and emotional connection. The design reflected femininity, innovation, and relaxation, perfectly aligned with their high-quality product offering and reinforcing the brand’s refined aesthetic .

Ready to elevate your brand?

Let’s create a unique identity that sets your business apart.

Book Your Free Consultation

Ready to elevate your brand?

Let’s create a unique identity that sets your business apart.

Book Your Free Consultation